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How SEEN boosts skin confidence

How SEEN boosts skin confidence

We all know that the state of our skin can affect how we feel about ourselves—and this is why Harvard-trained dermatologist Dr. Iris Rubin created SEEN. Beyond the time you spend thinking about your skin, you might also be spending money on skincare products to help your skin feel and look better. SEEN is here to help you make the most of your time and money as it delivers gorgeous hair and healthy-looking skin.

In the early days of SEEN, Dr. Rubin performed a study that showed residue from haircare products can remain on the skin for hours—even after rinsing. Published in a peer-reviewed medical journal, these results prove why sensitive, acne-prone, and eczema-prone skin need SEEN. (And why it’s great for keeping already-healthy skin healthy.)

If you have acne-prone skin, using non-comedogenic face, hair, and body products that won’t clog pores is the ideal first step. The entire SEEN line is formulated without pore-clogging oils, and another study of Dr. Rubin’s showed that 70% with body acne and 52% with face acne improved* just by switching to non-comedogenic, non-medicated SEEN Shampoo and Conditioner.[1]

SEEN is also ideal for sensitive and eczema-prone skin. All our fragrance-free products have received the National Eczema Association’s Seal of Acceptance™, and our Fragrance Free ShampooFragrance-Free Conditioner, and fragrance-free Magic Serum have also received SkinSAFE’s Trusted Choice Seal.

As a dermatologist, Dr. Rubin understands that being gentle on the skin is more advantageous than harsh products and ingredients when it comes to optimizing skin health. That’s why you won’t find any sulfates in our hair or skincare products. Instead of these cleansing ingredients that can potentially strip the skin of its natural (and important) natural oils and contribute to irritation, SEEN’s shampoos, Face Wash, and Body Wash feature mild yet effective plant-based cleansers instead.

Skin-friendly haircare is great, but Dr. Rubin knew that this wasn’t enough—and that SEEN had to deliver stronger, healthier-looking hair as well. Our products have been put to the test—and proven to reduce frizz and breakage. 

  • When used as a regimen, SEEN Shampoo and Conditioner reduce hair breakage by up to 59%[2]
  • When used as a regimen, SEEN Shampoo and Conditioner reduce frizz by 57%[3]
  • SEEN Deeper Conditioner reduces hair breakage by up to 58%[4]
  • SEEN Magic Serum reduces hair breakage by up to 81% after a single use[5]

At SEEN, we believe everyone deserves to feel confident in their skin. We also think it’s equally as important that your quest for gorgeous hair doesn’t compromise skin health. With SEEN, you can have it all—including feeling more confident in the skin you’re in!


[1] In a dermatologist-graded clinical study, 27 subjects with mild to moderate acne used SEEN shampoo and conditioner for 8 weeks. SEEN is non-medicated and can help those for whom hair products are contributing to acne.
[2] Repeated grooming study with 10 bleached hair tresses, compared to control.
[3] 8 hair tresses, compared to control washed with SLES
[4] Repeated grooming study with 10 bleached hair tresses, compared to control.
[5] Repeated grooming study with 10 bleached hair tresses, compared to control.