Dr. Iris Rubin's Magic Bundle

Developed by Harvard-trained dermatologist Dr. Iris Rubin, this award-winning Shampoo, Conditioner and Magic Serum bundle features good-for-your-hair (and skin) ingredients. SEEN Shampoo provides luxurious lather that rinses easily without leaving the hair or scalp feeling stripped. You’ll see less frizz and smoother hair. SEEN Conditioner helps detangle, soften, and enhance shine while reducing frizz and breakage. For slightly-dry, normal, or oily hair (and scalp). SEEN Magic Serum reduces frizz, adds shine, nourishes and provides hair with protection against heat up to 450º F.

• Formulated without sulfates, silicones, phthalates, parabens, dyes, pore-clogging oils, formaldehyde-releasing preservatives, cocamidopropyl betaine, or gluten
• Non-comedogenic (won’t clog pores) and safe for sensitive skin
• Good for all skin and hair types. Color-safe and keratin-safe. Safe for sensitive skin.
• Vegan and cruelty-free

The Scent

SEEN’s scent is fresh and clean—just like your hair and skin after using it! Both women and men alike love the notes of apple dew, orange peel, and leafy greens.

Key Ingredients

Bisabolol offers natural skin-soothing benefits

Hemisqualane (a plant sugar-derived alternative to silicone) provides color and heat protection, reduces frizz, and keeps hair looking and feeling smooth

Squalane is a natural, plant sugar-derived moisturizer that nourishes locks, restores luster, and adds instant glass-like shine and softness

Ethylhexyl olivate (derived from olives) softens and nourishes the hair

Full Ingredients

Shampoo Ingredients: Water, Sodium Lauroyl Methyl Isethionate, Cocamidopropylamine Oxide, Glycerin, Acrylates Copolymer, Glycol Distearate, Trisodium Ethylenediamine Disuccinate, C13-15 Alkane (plant derived), Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, Bisabolol, Citric Acid, Disodium Edta, Phenoxyethanol, Ethylhexylglycerin, Aminomethyl Propanol, Fragrance, Sodium Hydroxide, Tocopherol, Sodium Benzoate

Conditioner Ingredients: Water, C13-15 Alkane (plant derived), Cetearyl Alcohol, Cetyl Palmitate, Stearamidopropyl Dimethylamine, Behentrimonium Chloride, Shea Butter Cetyl Esters, Glycerin, Phenoxyethanol, Fragrance, Polysorbate 80, Citric Acid, Bisabolol, Disodium Edta, Ethylhexylglycerin, Tocopherol

Magic Serum Ingredients: Ethylhexyl olivate, C13-15 Alkane (plant derived), Squalane

• Improvement in body and face acne*
• Improvement in dry, flaky scalp*
• Non-comedogenic (won’t clog pores)
• Safe for sensitive and acne-prone skin

• Reduced breakage*
• Reduced frizz*
• Color-safe
• Keratin-safe

• All formulas are developed by Harvard-trained dermatologist Dr. Iris Rubin
• Backed by science and powered by our SEEN Epidermal Rebalancing Technology
• Formulated without sulfates, silicones, phthalates, parabens, dyes, pore-clogging oils, formaldehyde-releasing preservatives, or gluten
• Cruelty-free and vegan

70% with body acne improved and 52% with face acne improved*

*In a dermatologist-graded clinical study, 27 subjects with mild to moderate acne used SEEN shampoo and conditioner as a regimen for 8 weeks. SEEN is non-medicated and can help those for whom hair products are contributing to acne.

93% saw improvement in dry, flaky scalp and 73% agree their scalp feels calmer*

*In a dermatologist-graded clinical study, 30 subjects with mild-to-moderate dry, flaky scalp used non-medicated SEEN shampoo and conditioner for 4 weeks.

When used as a regimen, SEEN Shampoo and Conditioner reduce hair breakage by up to 59%*

*Independent 3rd party lab test, repeated grooming study with 10 bleached hair tresses, compared to control.

SEEN Magic Serum reduces hair breakage by up to 81% after a single use*

*Independent 3rd party lab testing, repeated grooming study with 10 bleached hair tresses, compared to control.