SEEN BLOG

SEEN success story: Chicago’s withlove collective

SEEN success story: Chicago’s withlove collective

Fragrance sensitivity and allergies are real, and women, men, and children can experience a range of scent-induced symptoms that affect the skin, eyes, and nose. Being sensitive or allergic can translate to avoiding fragrance in skincare, haircare, and products you use around the house—and hoping the alternatives you choose meet your performance standards.

Imagine if you discovered you were allergic to fragrance and your job involves being surrounded by scents all day? That’s exactly what happened to Sabrina, a stylist at the withlove collective in Chicago.

After Sabrina learned about her fragrance allergy, she turned to the salon’s owner, Ben. Worried that her diagnosis would force her to leave the job she loved, Ben began looking for solutions. After trying several fragrance-free haircare lines that left him less than impressed with their results, Ben discovered SEEN. As a salon owner, he loved how well SEEN works and that he had a full range of fragrance-free products for clients of all hair types, those with sensitive skin, and Sabrina. (See our Q+A with her below!)

This story has a happy ending for Sabrina, and SEEN can be your go-to fragrance-free haircare at home (and in the salon) too! Whether avoiding fragrance is a choice or a necessity to keep skin irritation and other side effects at bay, you get a luxurious experience and gorgeous results without any unwanted fragrance.

To further ensure SEEN’s safety for sensitive and all other types of skin, SEEN consults a contact dermatitis specialist and all formulas go through extensive skin testing. All SEEN formulas also avoid the most common contact allergens, including  cocamidopropyl betaine,  formaldehyde-releasing preservatives, dyes, propylene glycol and methylisothiazolinone/methylchloroisothiazolinone.

If you’re new to SEEN (or considering making the switch to fragrance-free), our Discovery Kit is the perfect place to start. Featuring mini sizes of our award-winning fragrance-free Shampoo, Conditioner, Deeper Conditioner, Magic Serum, and Restore Scalp Serum this set allows you to experience the difference SEEN can make in the look and feel of your hair—as well as your skin. And if your salon doesn’t carry SEEN, these handy travel sizes make it easy to bring your own!

In addition to being ideal for those with fragrance sensitivities and allergies, all fragrance-free SEEN products have also been awarded the National Eczema Association’s Seal of Acceptance™, which means they are safe for eczema-prone and sensitive skin.

Dermatologist-designed for the sake of your skin, SEEN’s salon-quality formulas deliver the haircare results you’re looking for—with or without the fragrance!

Q+A With Sabrina

Sabrina was a stylist for five years before her fragrance allergy was confirmed. Here, she shares some of her professional and personal experiences along this journey–and where she is today.

SEEN: What was your first reaction when you learned about your fragrance allergy?Sabrina: Discovering my fragrance allergy was something I wasn’t expecting and I love a good smell–haha. Knowing that I would now have to completely change all my products and having to rediscover products that would work for me seemed so intimidating at first, but I knew it would come by just getting it done one step at a time. 

SEEN: What was your first step when looking for fragrance-free haircare?
Sabrina: Being a professional stylist, I went directly to my professional supply stores to see what options they had, which unfortunately was really barely even limited to just shampoo and conditioner. From there, I sat down with my salon owner Ben and we wanted to find more than just shampoo and conditioner. We Googled fragrance free products and found SEEN with a whole line and great reviews!! Having everything from washing to styling meant a lot.

SEEN: How has SEEN improved your life?
Sabrina: Personally having the line in the salon has been a huge comfort for me. I was nervous about finding something that would not only be comfortable for my allergies but also be comfortable for my hair needs. As a curly girl myself and as a natural textured specialist, I still wanted to be able to provide the best to my clients and this has been great! And my clients also have come to me now sharing that they are usually fragrance free and don’t have many fragrance products at home, and my response was why didn’t you ever say anything? And they responded with I knew you didn’t have that to offer and now that you do I’m happy to use it! 

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